Welcome to

OF THE EARTH

Of the Earth is a herbal apothecary located along the central coast of New Jersey.

We offer small batch herbal products that are all made by hand + formulated by a clinical herbalist. We were birthed from the love we have for the earth and the medicine she offers. We believe that close connection to the Earth is what truly heals us, and we believe in the accessibility of that and bringing it into your everyday life.

Formulated by herbalists, made by hand

We believe in slow herbalism, the kind our ancestors would recognize. We believe in knowing our farmers and making long standing, mutually beneficial, reciprocal relationships with them. We believe in asking the plants for permission before wildcrafting, making sure to only take what we need, nothing more. Leaving offerings for the plants and connecting with their Spirit. Our connection to the land comes through in our products, expertly made and formulated to yield the highest quality herbal support available.

SLOW HERBALISM

sustainable

made by hand

organic

high quality

u.s based farms

We are dedicated to sustainability and sourcing the highest quality herbs possible.

Sourced directly from U.S herb farms.

Our herbs are sourced directly from U.S based herb farmers who grow the most potent, high quality herbs that are harvested at peak medicinal potency. They focus on sustainability, biodynamics, regenerative practices and being in reciprocal relationship with the earth. Never treated or sprayed with chemicals of any kind. The end result? Our products are of the highest potency and quality, made by weaving ancient ways with modern knowledge. The difference is felt, as our herbals provide deep support and balance within the body + system as a whole.

more about our sourcing →

LOCATION

Come visit our beautiful brick & mortar apothecary where we have a full line of Herbal Products, a vast selection of Organic Bulk Herbs, Books, and we offer Classes and Workshops.

Of the Earth, 408 Main Street, Avon By The Sea, New Jersey 07717